About Elo
Elo’s Smart Nutrition technology enables them to tailor supplements and protein routines for individuals based on their biology by leveraging data from wearables, blood biomarkers, and detailed health histories to provide the most personal solution possible.
"Our products look at the whole you." - Edwina, Elo Marketing Director
Why Elo Chose OK Capsule
In 2021, Elo was searching for a partner that could help them launch their first product - Smart Supplements - a monthly membership that includes at-home biomarker testing, nutrition coaching, and custom supplement packs delivered directly to consumers each month.
They chose OK Capsule – the B2B platform for personalized nutrition – because they needed a partner who was flexible, personalized, and transparent.
A Seamless Customer Experience
Now that Smart Supplements is live, customers can go through Elo’s detailed personalization process and receive tailored supplements each month, without ever leaving the Elo platform. OK Capsule packages, brands, personalizes, and drop ships supplements directly to their customers’ doors. By using OK Capsule’s portable, easily tear-able, vitamin packs, Elo empowers their customers to make supplements an easy ritual where they can take a pack each morning at home or grab and go if they’re traveling.
What’s Next For Elo?
“We’re continuing to push the boundaries on the types of data our customers can bring to us. Right now, we send a biomarker kit to customers at the start of their journey with us to discover their nutritional gaps but we’re working towards a future where they could get started faster by bringing us results directly from their doctors.”
- Zuzana, Elo Science Director
OK Capsule is a B2B platform that provides the technology, products, fulfillment, and strategic support that makes it safe, simple, and sustainable for companies to launch and scale the delivery of personalized nutrition to their customers.